In this blog, you will learn about the impact of Artificial Intelligence on mobile apps and how businesses of various industry verticals are benefitting from the emerging technology. Artificial Intelligence has created a permanent spot in mobile app development. Now, we easily witness advanced mobile app features powered by Artificial Intelligence.
Whether it is the e-commerce app that you use to shop for household products or the live streaming app you use to watch your favorite movies and web shows, all of them have elements of AI that enhance the functionalities of the app. So, now let’s move forward and learn about the impact of AI on mobile apps in detail.
The AI-powered mobile app development market is growing at an exponential rate and there are no signs of slowing down. Businesses and startups worldwide are investing heavily in AI technology to revolutionize their mobile apps.
- The recent reports show that 91.5% of leading businesses are investing in AI on an ongoing basis.
- Moreover, the latest survey reveals that 63% of retail firms utilize Generative AI to improve their current customer experience.
- The Global Artificial Intelligence market was worth $196.63 billion in 2023, and it is expected to increase at a CAGR of 37.3% from 2023 to 2030.
- According to some projections, AI technology might create $15.7 trillion in revenue by 2030.
- 87% of businesses believe AI will give them an edge over competitors.
By evaluating these numbers, we concluded that AI has unlimited potential to transform the functionalities of mobile apps, and startups and businesses are showing extreme interest in the technology. In the coming years, we will witness the rise in the adoption of AI in mobile app development.
Impact of Artificial Intelligence On Mobile Application Development
The impact of AI on mobile app development comes with new AI-powered solutions. Artificial intelligence in mobile app development is changing organizations modeling with innovative applications and solutions.
The following are the benefits of using AI in mobile applications
- Uplifting User Experience
Artificial Intelligence is being used in numerous mobile apps ranging from cab-booking apps to food-ordering apps, social media apps, and more. It is bringing convenience and transforming the functions of the apps.
By adding AI and Machine Learning capabilities into the app, the AI developers uplift the overall user experience. The AI recommends the similar products you were searching for, or the dishes you order often, by analyzing your order history.
Moreover, you might have also noticed the show recommendations you get on your OTT apps, such as Amazon Prime and Netflix. All these AI-based recommendations enhance the user experience, resulting in higher engagement rates and more profits for the business.
- Saves Time and Improves Productivity
Another major benefit of AI that attracts businesses to leverage it in their mobile apps is that it saves time and improves the productivity of the employees.
Businesses leverage Generative AI apps, such as Google Bard and ChatGPT, to finish time-consuming tasks, such as report making, documentation, letters and e-mail drafting, writing marketing content, and more.
Moreover, Generative AI-powered apps also improve employee productivity by providing them with new ideas, better suggestions, and precise feedback for their work.
- Enhancing Customer Care Services
AI has enhanced the customer care services of businesses while reducing the effort and time of customer care experts, allowing them to focus on core tasks.
Customer care Chatbots with AI can address customer queries 24/7/365 days, and with Machine Learning and Predictive Analytics capabilities, the chatbot can provide a touch of personalization to the details it gives to the customers.
- Upgrades Security
Security is the main concern of users while using new or existing apps. These days, we read about the rising cyber attacks and loss of user data. Thus, it has become imperative for businesses to strengthen the security of their mobile apps.
Artificial Intelligence improves the app’s security by detecting any unusual activity, such as unverified login, and immediately alerts the user. Additionally, AI identifies cyberattacks and hacking patterns within the applications’ backend, promptly alerting mobile app developers of any hacking attempts.
- Offers Accessibility
By integrating Artificial Intelligence into mobile apps, you can offer more accessibility to users by providing voice commands, controls, gesture-based controls, screen readers, and more. Nowadays, AI-powered personal assistants, such as Siri and Alexa, are also in great demand. These personal assistants leverage the Natural Language Processing capabilities to understand the user’s commands and context and provide them with more sophisticated assistance.
Hence, these are the benefits of using AI in mobile apps for businesses and startups of various industries.
Wrapping Up
Artificial Intelligence is the most talked about technology when it comes to mobile app development. It has now become a compulsion for businesses to add AI to their mobile apps to enhance their functionalities, strengthen data security, and improve user experience to generate high Return on Investment ( ROI).
Thus, if you are also planning to develop an AI-powered mobile app tailored to your specific business needs, feel free to reach out to the top AI app development company, Quytech.
Our professionals will provide you with in-depth guidance and the best AI development services for your mobile app development. For more information, please visit: www.quytech.com